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Komli Media incorporates its offerings under one umbrella
Komli Media incorporates its offerings under one umbrella
By: iMedia News Bureau

India’s biggest Digital media technology company, Komli Media has bought its offerings under one brand, Komli. Komli’s offerings which include audience measurement, mobile, socialand video advertising solutions will henceforth be called Komli Audience, Komli Mobile, Komli Engage, Komli Play and Komli ROI. Each vertical of the company has been given a new identity with an individual logo.

Komli recently secured funding of Rs 214 crore, in the biggest round of fund raising by an internet company in the country this year. Norwest Venture Partners (NVP) led the latest round with participation from existing investors- Nexus Venture Partners, Helion Venture Partners and Draper Fisher Jurvetson- along with one new investor, Western Technology Investment.

Founded in 2006 by Amar Goel,Last year, Komli took over the India business of video advertising venture Jivox and in July 2011, it acquired mobile advertising and publishing network Zestadz. The Zestadz acquisition marked Komli's entry into the fast-growing mobile advertising segment.

Recently the company claimed it has grown 150% annually since 2009. It now has 5,000 publishers over 5,000 leading publishers including exclusive relationships with Facebook and MSN and reaches 270 million users monthly, servicing 1,000 advertisers.