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Games2win's 'Parking Frenzy' record 2.3mn downloads in just 10 days of launch
Games2win's 'Parking Frenzy' record 2.3mn downloads in just 10 days of launch
By: iMedia News Bureau

Parking Frenzy, an Android Game designed by one of the top 20 online gaming businesses in the world Games2win, has scaled to the 7th position on ‘Free Games’ section in the Android Market (USA), making it probably the first game from India to have featured this high in the space. Traditionally, the top slots are occupied by games such as Angry Birds and Fruit Ninja.

The Parking Frenzy game has been downloaded 2.3 million times (as per Google Android statistics) and played over 8.5 million times in a span of just 10 days since it was launched.

Giving his incepts about the need of increasing participation of Indian gaming companies, Alok Kejriwal, CEO, Games2win said, ‘I am happy that we have scored this hit, but honestly it’s about time many more Indian gaming companies began featuring in the top ranks on the Android and iOs Apps market places. Going forward, we are aggressively creating more ‘global’ titles for Android and iOs, with the sole intention of being a Global Gaming Company, born and bred in India.”

Games2win shared its analytics (Flurry is a leading mobile analytics company) that revealed that the game has 2.2 minutes of median time spent, 20.7% returning users and 350k Daily Active Users (DAUs).

Talking about the game he further said, “Parking Frenzy is not a Bollywood or a Cricket Game. It’s a game about parking cars in an increasing level of difficulty. That’s a game that people like to play all over the world, not just in India. And that’s also why we have our biggest downloads from the USA, UK, Germany, Spain and the Netherlands.”

Games2win publishes approximately 12 games a month on its website. The games offered are in various categories, such as action, adventure, arcade, car, cricket, dress-up, funny, puzzle, romance, sports and trivia games. The company is also a strong player in the social gaming arena and produces original gaming applications for social networking sites such as Facebook and Orkut.

Aakrit Vaish, Director of Operations, India, Flurry, said, ‘Its not just about downloads, but also usage. That is where Parking Frenzy is up there with the biggest smartphone games in the world. Good to finally see an original made in India production make it.’

The Indian Mobile gaming market is growing in excess of 200% for the past two years and is expected to reach $450 Million in 2012. The penetration of mobile devices especially Smartphones are mainly responsible for this tremendous growth. More and more global gaming firms have opened India offices or signing distribution agreement with leading Indian mobile game developers to distribute their products in India.