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Instagram woos Android users - Records over 1mn downloads in less than 24 hours
Instagram woos Android users - Records over 1mn downloads in less than 24 hours
By: iMedia News Bureau

Android users have a reason to rejoice, as the wait for the most popular photo-taking and photo-sharing app Instagram is now available for free download. And within just 24 hours excited Android users have downloaded more than 1 million copies of the popular photo-sharing app.


The photo-sharing service, which was initially only available on the Apple devices (iPhone, iPod Touch and iPad) had over 30 million downloads before it was launched on Android.

The free app was released Tuesday on Google Play, formerly known as the Android Market, and has been a runaway hit with Android users. Instagram CEO Kevin Systrom told  The New York Times that the app was seeing 2,000 signups each minute following its debut. More than 430,000 Android users, meanwhile, had already signed up to be one of "the first in line for Instagram on Android" during a pre-registration period that began on March 25.

At this rate, it isn't unreasonable to estimate that the Android release could catch up to the iPhone version, which has more than 30 million registered users. The iOS version of the app took about six months to reach 5 million users. If the current trajectory holds, it will take Android users about a week.

Though the app lies on a basic premise of clicking a photo and choosing the filter, what is the reason off the buzz? The app has become so popular because of its brilliant filters. For example: the ability to transform a dull photograph into a romantic, sepia-tinted print. The other reason: quick access to social networks.

Apart from sharing on regular social networks, Instagram itself has become a worldwide photo sharing community, allowing people to browse other users' uploads and comment on them. The fact that Apple has been upping the ante on its devices’ as cameras has also contributed greatly to Instagram's success. Better cameras mean better photos.

Now that the app is on Android, it's going to be accessible across a variety of devices and across different grades of cameras. Instagram was launched in October 2010 by Co-Founders Kevin Systrom and Mike Krieger.