Richard Dunmall (VP Global Accounts & Agencies, Microsoft Advertising) & Kent Wertime (President and Representative Director & Chief Operating Officer, Ogilvy & Mather (Japan) K. K. & Ogilvy Asia Pacific) were amongst the closing keynotes on day two of ad:tech New Delhi 2012. While Richard spoke about the Future of Storytelling, Kent gave an interesting perspective on DigiMarketing & a perspective that comes from an agency background. Richard spoke extensively on how brands today are trying to engage their consumers through storytelling by giving several examples which have been executed recently.
With this, we’re now going to begin publishing other interesting panels & presentations. Stay glued to grab a look at the other videos too!
Richard video
Kent video
Other ad:tech New Delhi 2012 Keynotes:
- LinkedIn's Arvind Rajan on Data Driven Networks Enhance Brand Engagement
- Pepsi's Shiv Singh on Real Time Marketing at ad:tech New Delhi 2012
- Nestle's Pete Blackshaw on Rethinking Digital in today's world: ad:tech New Delhi 2012
- comScore's Gian Fulgoni on the State of Internet at ad:tech New Delhi 2012
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