Reliance communications has joined hands with Google in a bid to promote Android operating mobile devices in India. As a result, every Google-endorsed Android smartphone that is sold in the country will now come bundled with a Reliance Communications mobile connection. The company will also offer 1GB of free 3G data with every Android purchase in the country.
The offer will be available on Google branded Android devices from companies like Samsung, HTC, Sony Ericsson and LG. RCOM has stated that the free data will be available only for one month and can only be availed in the company's 13 3G circles, which include Delhi, West Bengal, Mumbai, Himachal Pradesh, Kolkata, Bihar, Orissa, Rajasthan, Assam, Madhya Pradesh, Jammu & Kashmir and North East.
Reliance also plans to introduce expert customer care, carrier billing, exclusive apps and content in addition to the dedicated Android experience zone at Reliance retail outlets across the country. This free data is available for both new and existing prepaid and postpaid customers that are valid in all the 3G circles of RCOM. This is valid starting from 15th April, 2012 to 15th June, 2012 and the free 3Gdata would be activated within 72 hours of customer making a voice call using the device. They will also receive a confirmation SMS.
The company has also launched a huge marketing campaign for the Google Android products in India which is expected to be supplemented by a similar campaign from Google. The advertisement, that depicts the android logo Green Bot going blue, will include platforms like augmented reality and will continue till the T20 World Cup.
April 22, 2013, 5:55 am UTC
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